PBC News

8 05, 2017

Make sure you know what you are advertising

By |2017-05-08T17:49:44+00:00May 8, 2017|PBC News|

Headlines matter!! Just received an email with the subject: "A Cure for Hearing." I don't know anyone who wants to CURE hearing. Isn't the "cure" for hearing deafness? Choose your headlines and subject lines carefully. You only get one chance to get your prospects to read your message.

16 02, 2014

Three Keys to Selling Relationships and Building Rapport

By |2014-02-14T00:49:35+00:00February 16, 2014|PBC News|

Progressive Business Concepts frequently offers a program for senior executives that simulates real-life, “C-level” selling situations. The week-long training includes a series of consulting/sales meetings to help participants discover the most critical aspects of successful selling. No matter how many times we run this program, participants consistently identify three actions of sales success: 1) Building [...]

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